Indulge in the sweetest, fluffiest cotton candy—crafted for joy, innovation, and unforgettable taste. From classic flavors to sugar-free and bubble gum surprises, Sweet Magic brings happiness in every bite! ✨
There's nothing quite like cotton candy, it's light and fluffy and dissolves the minute it hits your tongue. But really, what is this amazing confection? There is no way to produce cotton candy without special equipment. The head contains the heater to melt the sugar and make it liquid. Then, by spinning the head, the cotton candy machine forces the liquid sugar out through tiny holes in the head. The instant the thin threads of sugar hit the air, they cool and re-solidify, so in the bowl of the machine a web of sugar threads develops. Simple, yet complicated, this treat is hard to beat!
If you thought you can only get cotton candy at the circus, carnivals, or fairs, think again! At Sweetmagic we produce all kinds of flavored cotton candy treats for everyday enjoyment, in pails which have a minimum 18 months shelf life. Now you really can enjoy the lore of the carnival midway anytime when you pop in a piece of these melt-in-your-mouth treats.
Hans Boom
CEO and Owner
History
Sweet Magic is a major producer and exporter of cotton candy. The company was established in September 2002 as Fun Sweet by Dutch business men. Later, in 2007, the company’s name was transformed into Sweet Magic. In 2009 the company took over the business of its main competitor Sweet Clouds and became world’s biggest cotton candy producer.
Location
Although the company is Dutch, the business is based in Plovdiv, a city with a population of 400 000, in central Bulgaria. It is within easy reach of the state capital Sofia and its airport. Bulgaria was not only chosen because of the lower costs, but also due to its geographic position at the sea in between three continents. This turned out to be a successful strategy for our company. We now not only export our cotton candy to most European countries, but also overseas to the Middle East, Australia and the French Polynesia.
Innovation
In addition to our technical competence, at Sweet Magic we place strong emphasis on product innovation. Started with the production of traditional cotton candy, we are now also producing: cotton candy which changes into bubble gum, sugar-free cotton candy, cotton candy with natural colourings and flavourings, and organic cotton candy.
Quality and Production
Ensuring the highest standards of quality and safety has been at the core of Sweet Magic’s commitment to excellence. In 2020, we transitioned to the IFS Food standard, a more comprehensive framework that meticulously reviews both our products and production processes. This stringent evaluation ensures that our candy floss not only meets legal requirements but also aligns seamlessly with customer specifications. The IFS Food standard reflects our unwavering pledge to produce candy floss that is not only safe but also authentic and of the highest quality.
At Sweet Magic Europe, we believe in the power of customization to elevate your candy floss experience. With ourcandy floss, you have the creative freedom to make every sweet moment uniquely yours.
Learn moreDrop us a note to let us know how things are going, what you think is cool or things you want to see from Sweet Magic.